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AA Product Manager

Job Overview

The Brand / Product Manager is responsible for driving the strategic and operational management of an assigned brand or product portfolio within Allergan Aesthetics India. The position owns key elements of the product life cycle, including launch planning, campaign execution, performance tracking, and lifecycle optimization, while operating in alignment with AbbVie values, business priorities, and compliance expectations.

Key points

  1. Develop and execute integrated brand plans and marketing strategies aligned to business objectives, market dynamics, and portfolio priorities.

  2. Lead product life cycle management across launch, growth, maturity, and optimization phases.

  3. Own new product launch planning and execution, including positioning, messaging, segmentation, readiness, rollout, and post-launch tracking.

  4. Design and implement multi-channel marketing campaigns, including digital, field, and customer-facing initiatives.

  5. Bachelor’s degree required; MBA or equivalent postgraduate qualification in Marketing, Business, or a related field preferred.

  6. Relevant experience in brand management, product management, or marketing in pharmaceuticals, healthcare, aesthetics, medical devices, or a similarly regulated environment.

  7. Proven experience in product life cycle management and new product launches.

  8. Strong ability to build and execute marketing campaigns across multiple channels.

Skills

Campaign ManagementStakeholder ManagementExcelSocial MediaForecastingCommunicationData AnalysisData Visualization

Experience: Entry-level · Job type: Full-time

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