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AI/MLSalesDigital Marketing Remote

Associate Manager, Events and Field Marketing

Job Overview

You’ll own the marketing strategy and activation for assigned events and field marketing programs, within an agreed event calendar and level of marketing support. This role combines independent program ownership with hands-on execution and guidance from the Events and Partner Marketing lead and North America Marketing Leader.

Key points

  1. You’ll define how NIQ shows up, what we communicate, and how we engage priority audiences before, during, and after each event.

  2. Develop event marketing plans that define target audiences, messaging, customer experiences, and desired commercial outcomes.

  3. Write invitations, promotional emails, and follow-up communications; build emails and landing pages; and coordinate digital and social promotion.

  4. Partner with Sales to identify priority accounts and contacts, align on meeting goals, and prepare outreach resources that support productive conversations.

  5. Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.

  6. Experience developing and executing marketing programs within agreed priorities and resources.

  7. Strong writing skills and hands-on experience building emails and landing pages.

  8. Experience partnering with Sales on customer outreach and engagement.

Skills

Email MarketingMarketing AutomationCampaign ManagementCRMCustomer SuccessStakeholder ManagementProject Management

Experience: Entry-level · 3+ years · Job type: Full-time

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