Digital Adoption & Lifecycle Manager (Customer Success)

Build the lifecycle communication program end-to-end across onboarding, adoption, retention, and expansion, from strategy through copy, build, launch, and iteration.

Create programs that serve the full customer base while working hardest for digital-only customers…

Design behavior-based segmentation using product usage, health signals, lifecycle stage, and account attributes; define the triggers that decide who hears from us and when.

Write clear, useful customer-facing copy across email, in-product messaging, and other digital channels that reflects Mixpanel's voice and gives customers a reason to act.

Preferred: experience launching a scaled or digital customer success program at a company that didn't have one before.

Preferred: experience serving a long-tail or self-serve customer base where digital is the only channel available, alongside segments that have dedicated account teams.

Preferred: experience with in-product messaging tools and lifecycle orchestration beyond email.

Preferred: hands-on experience deploying an AI agent into a real customer-facing workflow, at any scale, including the ones that didn't work.