Director, Digital Marketing

Define Glean’s global digital marketing strategy across paid media, search, website, email, social, retargeting, and emerging digital channels.

Own digital performance goals and reporting, connecting channel activity to qualified engagement, meetings, pipeline, revenue, efficiency, and return on investment.

Lead paid media strategy across platforms such as Google Ads, LinkedIn, programmatic, and video, including audience strategy, budget allocation, forecasting, agency management…

Own and grow AI visibility by optimizing brand presence and content discoverability across AI-driven answer engines and LLM-powered digital experiences (Answer Engine Optimization/AEO).

Proven success building multi-channel digital programs that drive qualified pipeline, revenue, and efficient growth in a complex, sales-led environment.

Deep experience across paid search, paid social, programmatic or display, retargeting, web marketing, CRO, experimentation, SEO, analytics, and campaign operations.

Experience developing account-based digital programs and partnering with Sales, SDRs, ABM, Field Marketing, Product Marketing, Demand Generation, and RevOps.

Strong analytical and business acumen, with experience connecting digital performance to conversion rates, pipeline, revenue, attribution, forecasting, and ROI.