Growth Marketing Lead, EMEA
Remote · Dublin, IrelandEurope
We are looking for a high-ownership Central Growth manager to drive measurable monetization outcomes across the Paytm consumer app.
Own app monetization outcomes (ARPU + engagement).
Drive consumer monetization KPIs: ARPU uplift, conversion to paid/monetized actions, repeat usage, category adoption, and engagement depth.
Identify growth pockets across categories (e.g., RU, bill pay, commerce, travel, financial products) and scale what works.
Traffic strategy & allocation (maximize ROI).
Partner with DS/Product to create routing/next-best-action models and run continuous optimization via experiments.
Manage trade-offs across categories (where to push, when to hold, and how to protect user experience).
Preferred: experience in fintech/payments/consumer internet or app-led monetization ecosystems.
Preferred: strong comfort with dashboards, metrics definitions, and experiment readouts.
Experience: Mid-level · Job type: Full-time
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