Marketing Strategy & Operations Lead

Design and drive our multi-touch attribution model in your first 6 months. You'll define the methodology, get stakeholders aligned on the trade-offs…

Redesign how campaigns are created, structured and managed in Salesforce so they're consistent, reportable and easy for the team to use.

Define the core marketing metrics, align marketing, sales and leadership on them, and track them consistently using dashboards and queries you build yourself in…

Own the marketing-to-sales handoff so MQLs reach sales and SDRs in a form that's easy to act on.

Experience running a pipeline council or similar review that ties marketing performance to pipeline and investment decisions.

Hands-on technical skills, including writing SQL, building your own dashboards, and working with Salesforce data structures such as campaigns, campaign members and leads.

8+ years of experience in marketing operations or revenue operations at SaaS or consumption-model companies, including experience leading the function.

Preferred: experience at both product-led growth (PLG) and sales-led growth (SLG) companies, with a clear sense of how marketing operations differs between them.