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Overseas Content Marketing Specialist

Job Overview

Overseas Content Marketing Specialist role at NetEase Games (Bothell - Onsite; Irvine - Onsite; Mountain View-Onsite; Vancouver-Onsite).

Key points

  1. Manage and operate overseas communities for multiple game titles across platforms such as Facebook, Twitter/X, TikTok, and Discord. Responsibilities include developing community strategies…

  2. Understand how overseas gaming communities operate and stay attuned to player preferences. Build the foundational community framework for new game launches in international markets…

  3. Continuously identify player needs and insights, and develop and execute creative content ideas based on the preferences of European and North American players as…

  4. Demonstrate strong organizational skills and the ability to plan and execute both online and offline community activities. Manage the full lifecycle of campaigns and…

  5. Proficiency in English and Mandarin is required as this role involves regular collaboration with regional teams and Mandarin speaking stakeholders…

  6. Proficiency in an additional language such as Spanish or Portuguese is a plus.

  7. Strong understanding of European and North American cultures, with clear insights into player audiences and the gaming industry.

  8. Passionate about gaming; experience playing open-world games on PC or console is preferred.

Languages

Mandarin requiredEnglish requiredSpanish a plusPortuguese a plus

Skills

Campaign ManagementStakeholder ManagementRecruitingCommunication

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