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Digital Marketing On-site

Senior Executive - Marketing

Job Overview

We are looking for a detail-oriented and data-driven Digital Marketing Sr. Executive with hands-on experience in campaign execution, dashboard analytics, and performance reporting.

Key points

  1. End-to-end execution of digital marketing campaigns across Meta, Google, Programmatic, and other relevant platforms.

  2. Monitor daily campaign performance, flag anomalies, and suggest data-backed optimization strategies.

  3. Work closely with the strategy and creative teams to ensure alignment of messaging, audience targeting, and campaign goals.

  4. Build and maintain performance dashboards; analyze metrics like CTR, CVR, ROAS, CPL, CPA, etc.

  5. Proficient in Meta Ads Manager, Google Ads, Google Analytics, and dashboarding tools (e.g., Data Studio, Excel).

  6. Certification in Meta/Google Ads is a plus.

  7. Previous experience in a digital agency, in-house digital team, E-com or D2C brand preferred.

  8. Strong understanding of campaign metrics, media planning, and optimization levers.

Skills

Campaign ManagementData VisualizationGoogle AdsMachine LearningA/B TestingExcelGoogle AnalyticsCommunication

Experience: Senior-level · 2+ years · Job type: Full-time

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