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Campaign Operations - Assistant Manager - Travel Business (Bus)

Job Overview

Blending hands-on growth operations with strategic partnership management focused largely on State Road Transport Corporations (RTCs), you will serve as the core link between RTC officials/depot managers, central growth marketing teams, and tech operations to…

Key points

  1. Drive digital execution across campaign operations, promotional management, and institutional account management.

  2. Set up, schedule, and automate targeted lifecycle campaigns on growth automation tools like CleverTap (push notifications, in-app popups…

  3. Manage banner creation workflows, route visibility, featured placements, and promotional banners to boost user conversion for RTC bus bookings.

  4. Coordinate closely with central product, tech, and marketing teams to ensure seamless feature rollouts, bug resolution, and operational alignment for RTC platforms.

  5. Act as the key relationship point for State Road Transport Corporations (RTCs), understanding their operational requirements and driving booking adoption.

  6. Travel on a need basis to meet RTC officials, visit regional bus depots/counters, resolve operational friction, and execute joint promotional activities.

  7. Track booking volumes, campaign ROI, route-level conversion metrics, and coupon utilization.

Skills

Campaign ManagementTicketing ToolsAccount ManagementStakeholder ManagementCommunication

Experience: Entry-level · 2+ years · Job type: Full-time

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