CRM Account Director – Federal Government
Canberra, AUST CAPITAL TERR, AustraliaAsia-Pacific
Reporting to the VP of GTM Operations, you will be a core member of the GTM Operations team, lead a growing team plus an external agency operating as a fractional FTE, and partner closely with Marketing leadership, Data & Analytics, and Sales leadership.
You'll manage people and an agency relationship, so this role requires both technical depth and the judgment to know what to build…
Proven, hands-on experience implementing AI-native solutions in a marketing or GTM operations context — building agentic workflows, deploying AI-native MarTech platforms…
Experience supporting or partnering with a BDR or SDR function, including tooling, sequencing, and pipeline reporting.
Experience with developer-first motions and open-source software are preferred.
Experience evaluating and migrating to AI-native marketing automation platforms (e.g. Conversion, Inflection, or similar) is a strong plus.
Deep, hands-on proficiency in Marketo and Salesforce, including campaign builds, lead lifecycle configuration, and Marketo-to-SFDC sync behavior.
Experience designing and governing attribution models and funnel definitions in a consumption or usage-based business is a strong plus.
Experience: Senior-level · 8–10 years · Salary: $208.7K – $330K • Offers Equity • $31.3K – $50K Bonus • Multiple Ranges · Job type: Full-time
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