We are looking for a Principal Customer Marketing Manager to build the proof engine behind the story and to drive a unified customer engagement motion across advocacy, voice of customer, lifecycle and retention, and customer communications.
Build the proof engine. Develop a proof stack that backs the platform's claims with customer evidence, before-and-after product proof…
Own customer advocacy. Grow a base of references, customer stories, reviews, and champions, and turn customer wins into reusable proof across sales, marketing…
Run the voice-of-customer program. Capture structured customer feedback through surveys, councils, and closed-loop processes, and feed insight back into positioning, product…
Drive lifecycle and retention. Own onboarding communications, nurture journeys, in-product moments, and webinars that drive adoption and reduce churn across the customer lifecycle.
Customer marketing and advocacy depth. Experience building reference and advocacy programs, customer stories, and a proof system in B2B SaaS.
Voice of customer and lifecycle fluency. Hands-on experience with VoC programs and with lifecycle, retention, and customer communication motions that move adoption, retention…
Evidence and data orientation. Comfort working with outcome data and turning it into credible, defensible proof…
Cross-functional influence and customer trust. Able to partner across customer success, sales, and product, and to earn the trust of customers directly…
Experience: Senior-level · 8+ years · Job type: Full-time
More open roles like this one
Shanghai, Shanghai, ChinaChina & Hong Kong
Mandarin
Jakarta, IndonesiaAsia-Pacific
Argentina (Remote); Mexico (Remote); São Paulo, BrazilLatin America
Principal Customer Marketing Manager · Mindtickle
Don't have an account? Already have an account?