Account Based Marketing Lead

Build and execute 1:1 ABM programs for a focused set of strategic enterprise accounts (P0 & P1), owning strategy, channel mix, sequencing…

Develop vertical-specific campaign strategies tailored to the buying behaviors, pain points, and use cases of target accounts in targeted industries.

Partner with enterprise sellers and the Head of Growth Marketing on joint account planning, aligning on target stakeholders, engagement goals, content needs…

Orchestrate multichannel campaigns across digital advertising, direct mail, web and in-person experiences to engage the full buying committee.

Experience working directly with enterprise sales teams on joint account planning, stakeholder mapping, and coordinated campaign execution across a defined account list.

Hands-on experience with ABM platforms (Clay, Folloze, Reachdesk), marketing automation (Marketo or HubSpot), and Salesforce for pipeline tracking and attribution.

Strong analytical skills with a bias for action, and the ability to present campaign performance and strategy clearly to GTM leadership and senior stakeholders.

5+ years of B2B marketing experience with at least 3 years focused on account-based marketing…