Industry & Experiential Marketing Lead, Ads
Remote · San FranciscoNorth America
We're looking for an experienced Director of Sales to lead our New Business acquisition strategy across North America. In this role, you'll lead and develop a high-performing, outbound-focused sales team, driving the full sales cycle from prospecting through closing.
Define and lead the New Business go-to-market strategy across the US and Canada, expanding Spotify's presence in new and underpenetrated advertiser categories.
Build scalable prospecting strategies, outreach frameworks, and repeatable sales processes that accelerate pipeline generation and first-time advertiser acquisition.
Develop and implement sales playbooks, vertical-specific narratives, and performance storytelling that help sellers engage prospective advertisers and convert opportunities into revenue.
Partner with Marketing, Sales Enablement, Product, and vendor teams to strengthen competitive positioning and develop effective acquisition strategies across Spotify's audio, video…
You have proven experience leading high-velocity, outbound-focused B2B sales teams, ideally within digital advertising, ad tech, SaaS, martech, or performance marketing.
You have a strong track record of driving net-new customer acquisition, building scalable prospecting strategies, and leading teams through the full sales cycle…
You have a deep understanding of digital advertising, including direct and programmatic buying, measurement, advertising technology, and data-driven solutions.
You have experience setting and delivering ambitious new-business revenue targets, using pipeline metrics, conversion data, and sales forecasting to guide decisions and improve performance.
Experience: Senior-level · 10+ years · Job type: Full-time
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