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Integrated Marketing & Campaigns

Job Overview

We’re looking for a hands-on marketer to turn Cognition’s differentiated technology and customer impact into enterprise campaigns that drive pipeline and sales.

Key points

  1. Build integrated campaigns around our most important themes. Partner with Product Marketing to translate Cognition’s positioning, key messaging…

  2. Create content across the buying journey. Develop ebooks, research, webinars, demo experiences, practical templates and guides, workshops, business-case tools…

  3. Reach the full buying group. Address the distinct priorities of engineering leaders, developers, IT and security stakeholders, and business executives—with the right depth…

  4. Make campaigns relevant across verticals. Translate broad themes into industry-specific use cases, challenges, and customer outcomes…

  5. A track record of building and executing integrated campaigns for enterprise B2B technology buyers.

  6. Strong content development and writing skills, with examples of work you personally took from concept to launch.

  7. Experience connecting content, distribution, and sales follow-up to measurable pipeline outcomes.

  8. An understanding of complex enterprise buying groups and how their information needs change throughout a deal.

Skills

Campaign ManagementStakeholder ManagementStorytelling

Job type: Full-time

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